Privacy Notice

Privacy and Data Protection

We appreciate your visit to our website and thank you for your interest in our company, our products and our web pages. Protecting your privacy when using our web pages is important to us. Therefore, please take note of the following information:

1) Basic Information about handling personal data

You may visit our website without your having to release any personal data. For each access to our website usage data will be transmitted by the respective internet browser and are stored in log files, the so called server log files such as date and time of the call, name of the accessed page, data volume transferred and the name of the inquiring provider. Those data cannot be attributed to a particular person and are exclusively intended to ensure a smooth operation of our website and to improve our offer.

Personal data are only collected if you voluntarily disclose such data to us for the purpose of concluding a contract or opening a customer account. It is evident from the respective input form which data are collected. Closing your customer account shall be possible at any time and may be effected through a message to the contact address described below. We store and use the data you disclose to us for the purpose of contract processing. Upon complete fulfilment of the contract or closing of your customer account, your data will be blocked with care for tax and commercial retention periods and will be deleted upon expiry of those periods, unless you have explicitly consented to the further use of your data or we reserve the right to use your data permitted by law. Hereinafter we inform you accordingly about such a reservation.

When contacting us (for example via contact form or e-mail) personal data will be collected. It is evident from the respective input form which data are collected. Those data will be stored and processed exclusively for the purpose of responding to your enquiry or of getting in contact with you and for the connected technical administration. Your data will be deleted after final processing of your inquiry, if you so desire, provided that legal retention periods will not be barred by a deletion.

Furthermore, personal data will be collected, if you register with our e-mail newsletter. Those data will be used for advertising purposes in the form of an e-mail newsletter, if you agree in this expressly as follows:

"Please send me general product information on EYES ON MISHA products; Please send me information on new products and their date of publication; Please send me special offers."

You can cancel the newsletter at any time by clicking on the link provided in the newsletter or by a corresponding message addressed to us. After cancelation your e-mail address will be immediately deleted in our newsletter mailing list.

2) Transfer of personal data for the purpose of order handling

2.1 For the purpose of contract fulfillment, personal data collected by us are transferred to the transport company commissioned with the delivery, provided this is required for delivering the goods. For the processing of payments we pass on your payment data to the authorized banking institution.

2.2 If paying per PayPal, credit card via PayPal, direct debit per PayPal or, if offered, purchasing on account via PayPal, we transfer your payment data to PayPal (Europe) S.a. r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter referred to as "PayPal") for the purpose of payment processing. PayPal reserves itself the exclusion of certain payment methods such as credit card via PayPal, direct debit per PayPal or, if offered, purchasing on account, after the result of a credit investigation. PayPal uses the result of the credit check with regard to the statistical probability of failure for the purpose of deciding whether to offer the corresponding payment method. The credit check may contain probability values (so called score values). Insofar as score values are included in the credit report, they are based on scientifically recognized, mathematical-statistical procedures. Among other data, address data are taken into account when calculating the score values. For further information on our privacy policy and the use of credit agencies, please refer to the PayPal data protection information: https://www.paypal.com/uk/webapps/mpp/ua/privacy-full.

2.3 If delivery of the product takes place by the transport service provider (Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn), we pass your e-mail address to DHL with your express consent prior to the delivery of the product for the purpose of coordinating a date of delivery, as follows:

"I agree that my e-mail address will be passed to DHL (Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn) to enable DHL to contact me per e-mail prior to the delivery of the product for the purpose of coordinating a date of delivery. I can withdraw my consent given to you at any time.”

Otherwise, we only pass the name of the addressee and the delivery address to DHL. In this case, a preceding coordination about the date of delivery with DHL is not possible.

3) Cookies

Among other things this website uses so-called "cookies” serving to make our Internet presence more user-friendly, effective and secure – for instance to accelerate navigation on our platform. Furthermore, cookies allow us to measure the frequency of website visits as well as general navigation. Cookies are small text files stored on your computer system. Please note that some of these cookies are transferred from our server to your computer system, mostly so-called "session cookies”. "Session cookies” are characterized by being automatically deleted from your hard drive upon the end of the browser session. Other cookies remain on your computer system and allow us to recognize your computer system during your next visit (so-called permanent cookies). You may certainly decline these cookies at any time provided your browser permits this. Please note that once your browser is set to decline cookies (from our website) certain features of this website may not be available or restricted.

4) Use of Google AdWords Conversion-Tracking

This website utilizes the online advertising program "Google AdWords” and the conversion tracking within the framework of Google AdWords. The conversion-tracking cookie is set on the user’s browser, if he clicks on an ad delivered by Google. Cookies are small text files, which the internet browser places on your browser. These cookies lose their validity after 30 days .They are not used to acquire personal identification data. If the user visits a certain page of this website and if the cookie has not yet expired, Google and we will be able to tell that the user clicked on the ad and was forwarded to this page. Each Google AdWords client gets a different cookie. Thus, cookies cannot be tracked via the website of AdWords clients. The information collected by the conversion cookies are used to provide aggregate conversion statistics to AdWord clients who have opted-in for conversion tracking. Clients are informed about the total number of users who clicked on the ad and were forwarded to a conversion tracking tag page. However, they do not get any information enabling them to identify users personally. If you do not want to participate in the tracking program, you can refuse the use of this program by easily deactivating the google conversion-tracking cookie via your internet browser through the user settings. In this case, you will not be included in the conversion tracking statistics. Further information concerning Google data privacy can be found at http://www.google.co.uk/intl/en-GB/policies/privacy/

5) Use of Google AdSense

This website uses Google AdSense, a web analytics service of Google Inc. (“Google”).Google AdSense uses so-called “doubleClick Dart Cookies” (cookies”). Those cookies are text files which are stored on your computer and which allow an analysis of your usage of this website. Furthermore, Google AdSense uses so-called “Web-Beacons” (small invisible images) to collect information. By using Web-Beacons simple actions such as visitor traffic on the website may be recorded, collected and evaluated. The information generated by those cookies and/or Web-Beacons (including your IP address) about your usage of this website will normally be transmitted to a server of Google in the United States of America and will be stored there.

Google will use this information to analyze your usage of this website regarding the AdSense Ads. Google might transmit this information to third parties, if this is prescribed by law and/or if third parties process those data by request of Google. You can permanently object to the storage of cookies for the purpose of ads by selecting the appropriate settings on your browser or by downloading and installing the browser plug in you will find via the following link: http://www.google.com/settings/ads/plugin?hl=en.

Please note that in this case certain functions of this website may not be used or only to a limited extent, if you have objected to the use of cookies.

6) Social Plugins

6.1 On our website so called social plug-ins („plugins”) of the online service Instagram are applied which are operated by Instagram LLC., 1601 Willow Road, Menlo Park, CA 94025, USA („Instagram“). The plugins can be recognized by the Instagram logo, for example in form of an Instagram camera. A list of Instagram plugins and their look can be found under: http://blog.instagram.com/post/36222022872/introducing-instagram-badges.

If you request a page of our website, which contains such a plugin, your browser will build up a direct connection to the servers of Instagram. The content of the plugin will be directly transmitted from Instagram to your browser and integrated into the page of the website. By integrating the plugin, Instagram obtains the information that your browser has accessed on the corresponding page of our website, even if you do not have an Instagram profile or if you are not logged into Instagram. This information (including your IP address) will be directly transferred to and stored on a server operated by Instagram in the USA.

If you are logged in with Instagram, it will be able to assign your visit of our website to your Instagram account. If you interact with the plugins, such as pressing the Instagram camera button, the corresponding information will be sent directly to a server of Instagram and be stored there. The information is also posted on your Instagram account and can be seen by your contacts.

For information on the purpose and extent of data capture and the further processing and use of data by Instagram, as well as your rights in this regard and turn-off options for the protection of your personal privacy, please refer to the Instagram data protection information: https://help.instagram.com/155833707900388/.

If you do not want Instagram to collect data about you via our internet website and to link this directly with your data stored on your Instagram account, you need to log off from Instagram before going to our website. You can completely prevent the loading of Instagram plugins on your browser by add-ons such as the script blocker “NoScript” (http:// noscript.net/).

6.2 On our website so called social plug-ins ("plugins” of the social network Pinterest are applied, which are operated by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA ("Pinterest" The plug-ins can be recognized by the button "Pin-it” on our website.

If you request a page of our website, which contains such a plug-in, your browser will build up a direct connection to the servers of Google. The content of the plug-in will be directly transmitted from Pinterest to your browser, which will integrate it into the website. By integrating the plug-in, Pinterest obtains the information that your browser has accessed on the corresponding page of our website, even if you do not have a Pinterest account or if you are not logged into Pinterest currently. This information (including your IP address) is transferred to and stored on a server operated by Pinterest in the USA.

If you are logged in with Pinterest, it will be able to assign your visit of our website to your Pinterest account. If you interact with the plug-ins, such as pressing the "Pin-it” button, the corresponding information is sent directly to Pinterest and will be stored there. The information is also posted on Pinterest and can be seen by your contacts.
For information on the purpose and extent of data capture and the further processing and use of data by Pinterest, as well as your rights in this regard and turn-off options for the protection of your personal privacy, please refer to the Google data protection information: http://about.pinterest.com/de/privacy-policy

If you do not want Pinterest to collect data about you via our internet website and to link this with your data stored on Pinterest, you need to log off from Pinterest before going to our website.

7) Youtube-Videos

This website uses the Youtube embedding functions for display and playback of videos offered by "Youtube". To this end, the extended data protection mode is used to ensure, according to provider information, that user information will only be stored once the playback functon of the video is started. When the playback function of embedded Youtube videos is started, the provider sets "Youtube" cookies in order to collect information on users. According to indications from "Youtube", the use of those cookies is intended to record video statistics, to improve user-friendliness and to avoid improper actions. Regardless of whether the embedded video is played back, a connection to the Google network "double click" is established when visiting this website. This may trigger further data processing beyound our control.

Further information on "YouTube" data protection can be found in the provider's data protection statement at: http://www.google.co.uk/intl/en-GB/policies/privacy/

8) Web analysis service

This website uses Google Analytics, a web analysis service of Google Inc. ("Google”). Google Analytics uses so-called Cookies, text files which are stored on your computer and which enable you to conduct an analysis of the use of the website. The information generated by the cookies about your use of the website will normally be transmitted to a server in the US, where it is stored.

In the case of activating an IP anonymizer for this website, your IP address will however be abbreviated by Google within the member states of the European Union or within other member states to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address will be transmitted to a server in the US, where it is abbreviated. On behalf of the website operator, Google will use this information to evaluate your use of the website, to compile reports on website activities and to provide further services connected to the website use and the internet use for the benefit of the website operator.

The IP address transmitted by your browser in the context of Google Analytics will not be linked to other data retrieved by Google. You may prevent the storage of cookies by making the appropriate settings in your browser. However, we should point out that in that case you might not be able to use the full functionality of this website. You may permanently refuse Google to collect data generated by cookies regarding the use of the website (including your IP address) and to process them by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

As an alternative to the browser plugin or for browsers regarding mobile devices, please click on the following link in order to set an opt-out cookie, which disables Google Analytics to collect data on this website in the future (this opt-out cookie only functions for this browser and this domain. If you delete your cookies on this browser, you have to click again on this link:

Deactivate Google Analytics

It is noted that this website uses Google Analytics with the extension “anonymizetp()”. IP addresses can therefore be processed only in abbreviated form in order to prevent personal references.

9) Google certified trader programs

We cooperate with Google Inc. („Google“) in the framework of the Google certified trader programs. This program offers you a buyer protection. Furthermore, within this program, you may obtain information in particular about our quality regarding client service and punctuality with respect to shipping. For this purpose, all the data regarding your order such as order value, currency, country of delivery, shipping costs, taxes and possible rebates will be transmitted to Google and will be stored there. Your e-mail address will only be transmitted to Google, if you make use of the buyer protection provided free of charge in the framework of the Google certified trader programs by clicking on the opt-in module during the order process. By participating in this service provided exclusively by and via the services offered by Google, you agree with the terms of use drawn up by Google to this end which can be found under the following link: http://www.google.co.uk/intl/en-GB/policies/privacy/.

10) Information on Customer Rights and Contacts

You are entitled to obtain information on your saved data free of charge and on how to correct, block or delete this data where applicable. Please contact us with any further inquiries about the collection, processing or use of your personal data. The same shall apply for obtaining information, your requests to block, delete or correct your personal data as well as for withdrawals of granted consents. You can find our contact address in our legal notice.